Bringing a graphic designer on board can make your brand shine. Before diving into creative work, take some preparatory steps to help you and your designer hit the ground running.
Inform, inspire and empower.
Engage different segments of your audience across multiple channels. Become an authority and cultivate trust with informative content.
It’s not just about vanity.
A well-crafted portrait reflects your attention to detail and your commitment to professionalism — setting you apart from the competition.
Your marketing blueprint.
Brand style guidelines serve as a blueprint for maintaining consistency across all of your written, verbal and visual communications.
Position yourself and your brand for success.
As a representation of your identity, professionalism and business values, business portraits are more than just photos.
What’s in a name?
Often the first point of contact, a well chosen name can immediately capture attention, spark curiosity and leave a lasting impression.
From Pixels to Print
Despite the popularity of digital marketing, print marketing remains a valuable tool for making tangible and personalized connections with your audience.
How Good Typography Helps Your Brand
Typography is part of your logo, makes up 95% of your website, is what your target audiences read to learn about you and your business, catches people’s attention on social media and brings in emails and phone calls from leads.
What is SEO?
SEO stands for search engine optimization, which makes your website, marketing content, videos, images and business listings easier for users to find on search engines.
How To Best Use Website Templates
Match the branding from your brand style guide. Use the specified colors, typefaces, photo and graphic styles, patterns, logo versions, alignments, sizing, spacing and tone (for copy writing).