Creative Services

Whale Works Design Logo Designs
Whale Works Design Illustrations
Whale Works Design Print Design
Desktop Tools Blue

Audit. Plan. Design. Maintain.

See the Big Picture

Why the name Whale Works? I partner with business leaders to promote unique ideas that turn little ripples into powerful splashes. I bring the smaller pieces together to make the big picture.

I offer three services:  Deep Dive, Free Swim and Open Water.

Take a Deep Dive | Audit & Plan

Let’s review your current design systems and marketing campaigns, as well as your sales, social media and website analytics.

I will work with you to develop a targeted approach to your brand imagery (colors, typefaces, photos, illustrations, icons), website, print and digital advertising, marketing materials (business cards, brochures, folders) and social media content.

Enjoy a Free Swim | Design

Finally update and/or create that brand style guidelines document to go with all of your marketing materials.

Detail how your logo, tone, voice and messaging will be used only for the specific design and marketing projects that make sense for your business.

Venture into Open Water | Maintain

Tackling your design projects one-at-a-time can be unproductive and frustrating.

Put in place a scheduled plan for all of your materials.

I will work with you directly, or help you get set up with a production designer, to consistently update and maintain your design and production files according to your brand guidelines.

Keep Your Image Consistent | Deliverables

Stay true to your business goals and keep your image recognizable across all platforms reflecting your brand — logo, website, blog articles, social media content, videos, signage, photography, vehicles, uniforms, interior decoration, presentations, trade show booths and printed materials.

Add design thinking to your team.

Schedule a time to chat →
/ AWARDS, AFFILIATIONS & MEMBERSHIPS
2024
AIGA Baltimore
Member and Advisory Board
2024
The Futur Pro Group
Member
2024
UMBC, Adjunct Professor
Graphic Design II, Research, Methodologies, Processes and Procedures for Graphic Design; Typography I, Typography’s History, Classification, Anatomy and Use; Graphic Design III, Senior Capstone, Human Environmental Design, or How to Build a Brand From the Ground Up
2024
MBE, DBE and SBE Certified by MDOT
NAICS codes focusing on graphic design, advertising and marketing
2024
Greater Severna Park & Arnold Chamber of Commerce
Member
2024
Maryland Chamber of Commerce
Member
2024
Squarespace
Circle Member
2024
Get Flywheel & MailChimp
Agency Partner
2021
Towson University, Adjunct Professor
Design for the WWW, or How to Build a Website From the Ground Up
2021
Alignable
Arnold's 2021 Local Business Person of the Year
2017
Anne Arundel County Economic Development Corporation
Maryland SBA Award, Home-Based Small Business of the Year
2017
Greater Severna Park and Arnold Chamber of Commerce
Design Services Champion of the Year
2017
County Council of Anne Arundel County
Home-Based Small Business of the Year
2016
SBA Maryland Small Business Award
Nomination